When I became a Mom for the first time in 2005, I did all the necessary diaper research in order to find the best value and highest performance for my precious new bundle of joy (and my wallet). After experimenting with several brands (hey, I am the “experimental mommy”, right?), we settled on Pampers Swaddlers and Cruisers and haven’t looked back since. With the birth of my second daughter, we went straight back to Pampers in 2008.
Now, Pampers has finally unveiled their most innovative technology in 25 years……Dry Max! From the press release:
“Pampers Swaddlers and Cruisers with Dry Max are the brand’s new high performance diapers and the biggest innovation for the Pampers brand in the last 25 years. Pampers Diapers invented the Dry Max technology and applied it to the current Swaddlers and Cruisers core, which allows the diaper to be thinner than before. This game-changing diaper – Pampers’ driest ever – helps lock wetness in for up to 12 hours and its less bulky design helps give flexibility and comfort – perfect for all of babies’ play. The new diaper design also helps families reduce their impact on the environment by containing 10 percent less material weight. In fact, if current North American Pampers Swaddlers and Cruisers users switched to the new Pampers Cruisers Diapers with Dry Max diaper, they could together throw away the weight of 1 billion less diapers every three years (based on 08/09 volume for Swaddlers/Cruisers).”
With the winter Olympics right around the corner, Pampers has teamed up with 2006 Olympic gold medal speedskater, Chad Hedrick and 2007 World Skeleton Champion, Noelle Pikus-Pace to promote their new campaign, “Let the Games Begin!” Pampers has created Team USA branded diapers with Dry Max technology for all athletes traveling to Vancouver with their families in tow. On Pampers.com, Chad and Noelle will give you first hand Olympic experiences through photos and videos and show you how the new technology holds up.
Has the Pamper’s Dry Max peaked your curiosity? Beginning February 12, parents can request a free sample three-pack of the new Cruisers diaper on Pampers.com. If this sample includes a Team USA diaper (they will be randomly inserted in select sample packs), their baby will win a year’s supply of Pampers Cruisers with Dry Max!
In the next few months, be on the lookout for some great giveaways right here on The Not-So-Blog from Pampers!